 Working with Design Agencies can be interesting and rewarding. So it was with TWA Design, when our brief was to provide a product, which allowed high quality sales information to be displayed within a limited space, like a café table or sales counter. The presentation of quality ice cream and desserts needed to be appetizing!
We put on our creative heads and came up with a design for an Easel Binder which was capable of being carried around in the City, filled with photographs and
product information. The whole binder was made to fit into a laptop style bag with carry strap. No battery problems or sun shining on screens either!
Compact in an A4+ binder was held a complete product sales range and 'mini office' comprising order pad, calculator and pen, for use by the busy salesperson.
To give a quality tactile feel, we chose an expanded vinyl for the front cover, with embossed lettering and subtle overprinted lacquer text to complete the tableau. The addition of a colour matched 4 ring mechanism did not distract the eye.
The result - a delighted client! | 
