CADS Software Packaging |
 We started with a requirement to improve our software packaging, by creating a piece that would represent the high ticket value of our software and then provide a good shelf presence. This coincided with another request from training to create a package to give to training delegates. I decided to combine the two requests to get best value. The folder design chosen meets our requirements as it is versatile enough to hold large amounts of paperwork on the ring mechanism for training manuals, as well as storing literature and software boxes in the included pocket. The fact that it has an opaque cover means that any inside content can show through. The printing technique used gives it a unique and sophisticated feel. The addition of a slip on full colour card sleeve enables the whole binder to take on the look of a software case, but without the high additional cost of a cardboard box. The popper closures and rigidity of the folder then help protect any valuable software during transit in the post etc. We now have a presentation package that fits all requirements and feedback from our customers has been good. It is even being used as an internal binder for new recruits! |
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